When you hang a sign over your business storefront, that sign should attract customers and it should reflect your brand. Essentially, it should be both unique and noticeable. Hi, my name is Kerry, and I love colours, designs and almost everything else related to signs. Although I have dabbled in the art of graphic design, I am not an expert, but I have ran my own business for three decades, and during that time, I have learned to be interesting. If you want tips on choosing or designing the perfect sign for your business, you have come to the right place. Please, check out my blog for tips and ideas.
17 January 2017
In the retail business, one of the big secrets to success is proper advertising and display of the items you are selling. Proper marketing is more than just letting your clients see what you are selling. It centres on the lasting impression that your display techniques will leave on your client so that they will be willing to return to your store repeatedly. All this lies in your signage, which are the primary instruments you will use to advertise your goods.
15 August 2016
Neon lights are a popular choice for businesses, particularly those running during nighttime hours. Simply buying one isn't enough, though; you have to be prepared to properly care for neon lights so they will last many years. Also consider the impression that a dirty and poorly maintained neon light makes on prospective customers. It gives a very dim view of your business and won't bring you any new clients. If you use neon signs in your restaurant or any other business, here are some tips to keep them in good condition.
3 June 2016
Whether you own a pop-up store or an established business, corporate signage is essential. Corporate signs do not only function to advertise what your business offers. Other than being a form of advertising, these signs also provide your business with brand awareness, relay your location to passersby and are the first point of contact between your organization and potential customers. As such, selecting corporate signs for your establishment is something that should not be done lightly.
1 March 2016
Cast aluminum and cast bronze are good materials when making plaques. However, each metal is better suited to different situations. This article discusses some issues that can help you to decide when to use cast bronze or cast aluminum when you would like to have plaques made. Casting refers to pouring a molten metal into a mould. Where the Plaque Will Be Installed Cast bronze plaques may be better if you would like to install them outdoors.
12 November 2015
Traditional signwriting (the art of creating signs using paint and brushes) was once the dominant means of creating sign displays. However, with the advent of digital technology, most of today's sign displays are made via digital prints. However, to this very day, traditional signwriting is still alive. It is practiced by experienced signwriters that learned the skilled trade years ago, as well as their younger apprentices. Overall, there are 4 reasons why traditional sign writing is still viable today: