When you hang a sign over your business storefront, that sign should attract customers and it should reflect your brand. Essentially, it should be both unique and noticeable. Hi, my name is Kerry, and I love colours, designs and almost everything else related to signs. Although I have dabbled in the art of graphic design, I am not an expert, but I have ran my own business for three decades, and during that time, I have learned to be interesting. If you want tips on choosing or designing the perfect sign for your business, you have come to the right place. Please, check out my blog for tips and ideas.
3 June 2016
Whether you own a pop-up store or an established business, corporate signage is essential. Corporate signs do not only function to advertise what your business offers. Other than being a form of advertising, these signs also provide your business with brand awareness, relay your location to passersby and are the first point of contact between your organization and potential customers. As such, selecting corporate signs for your establishment is something that should not be done lightly.
1 March 2016
Cast aluminum and cast bronze are good materials when making plaques. However, each metal is better suited to different situations. This article discusses some issues that can help you to decide when to use cast bronze or cast aluminum when you would like to have plaques made. Casting refers to pouring a molten metal into a mould. Where the Plaque Will Be Installed Cast bronze plaques may be better if you would like to install them outdoors.
12 November 2015
Traditional signwriting (the art of creating signs using paint and brushes) was once the dominant means of creating sign displays. However, with the advent of digital technology, most of today's sign displays are made via digital prints. However, to this very day, traditional signwriting is still alive. It is practiced by experienced signwriters that learned the skilled trade years ago, as well as their younger apprentices. Overall, there are 4 reasons why traditional sign writing is still viable today:
23 September 2015
If you are just starting out in your business and you are looking for an alternative to marketing that doesn't involve TV advertisements or radio spots, you may want to consider the benefits of vehicle signwriting. This is a type of marketing in which a vehicle is outfitted with some kind of logo, design or eye catching lettering to advertise your company. Here are some reasons that this type of marketing may benefit your business.